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Media kit

Logos, descriptions and facts for partners, press and associations writing about MemberLoop. Use them as supplied.

About MemberLoop

Three lengths of the same description. Copy the one that fits.

One line

MemberLoop is an integrated member benefits platform for Canadian associations.

Short

MemberLoop is an integrated member benefits platform for Canadian associations. Members save on things they already buy, inside their own association's portal. It's free for the association. Vendors pay a commission on each sale, and a share comes back to the association as non-dues revenue.

Long

MemberLoop is an integrated member benefits platform for Canadian associations. Members save on things they already buy, such as phone plans, software, banking and travel, inside their own association's portal and member login, in English and French. It's free for the association. Vendors pay a commission on each confirmed sale, and a share comes back to the association as non-dues revenue. MemberLoop never sells member data or gives vendors an association's member list. MemberLoop is based in Toronto.

Company facts

Company
MemberLoop
Headquarters
55 York Street, Suite 801, Toronto, Ontario M5J 1R7
What we do
An integrated member benefits platform for Canadian associations. It runs inside each association's own brand and member login.
Who we serve
Canadian professional and trade associations, their members, and the brands that offer them member pricing.
Business model
Free for the association. Vendors pay a commission on confirmed sales, a share goes to the association as non-dues revenue, and member data stays with the association.
Languages
English and French.
How brands partner
As a partner on networks such as PartnerStack, Impact and Awin, or through a direct agreement.
Reach
Depends on which associations are live when you join. We share the membership numbers associations have confirmed on request.
Tagline
Belonging pays.
Website
memberloop.ca

Logos

Unmodified master files in SVG and PNG. Use the horizontal logo by default, stacked in square spaces and the symbol for avatars and icons.

Horizontal

MemberLoop Horizontal, Full colour, on light
Full colour, on lightSVGPNG
MemberLoop Horizontal, Reverse, on Deep Lake or dark
Reverse, on Deep Lake or darkSVGPNG
MemberLoop Horizontal, One colour Ink
One colour InkSVGPNG
MemberLoop Horizontal, One colour white
One colour whiteSVGPNG

Stacked

MemberLoop Stacked, Full colour, on light
Full colour, on lightSVGPNG
MemberLoop Stacked, Reverse, on Deep Lake or dark
Reverse, on Deep Lake or darkSVGPNG
MemberLoop Stacked, One colour Ink
One colour InkSVGPNG
MemberLoop Stacked, One colour white
One colour whiteSVGPNG

Symbol

MemberLoop Symbol, Full colour, on light
Full colour, on lightSVGPNG
MemberLoop Symbol, Reverse, on Deep Lake or dark
Reverse, on Deep Lake or darkSVGPNG
MemberLoop Symbol, One colour Ink
One colour InkSVGPNG
MemberLoop Symbol, One colour white
One colour whiteSVGPNG

With tagline

MemberLoop With tagline, Full colour, on light
Full colour, on lightSVGPNG
MemberLoop With tagline, Reverse, on Deep Lake or dark
Reverse, on Deep Lake or darkSVGPNG
MemberLoop With tagline, One colour Ink
One colour InkSVGPNG
MemberLoop With tagline, One colour white
One colour whiteSVGPNG

Using the logo

  • Leave clear space around the logo equal to the diameter of its gold disc.
  • Keep it at least 100 px wide (horizontal), 64 px (stacked) or 16 px (symbol).
  • Don't stretch, rotate, recolour, outline or add effects to it, and don't place it on busy images.
  • Don't redraw the ring or retype the name. Use these files.
  • Write the name as MemberLoop: one word, with a capital M and L.

Social media

Profile images, cover images and post graphics sized for LinkedIn and X, with bios and sample posts. Post the graphics as supplied: don't add text, crop the logo or change the colours.

Official account
LinkedIn

Profile images

800 × 800 px. The symbol sits well inside the circle platforms crop profile images to.

MemberLoop, On Deep Lake
On Deep LakePNG
MemberLoop, On white
On whitePNG

Cover images

Nothing sits in the lower left, where the platform places the profile image. Choose the ring or the logo version.

MemberLoop, LinkedIn company page, 1128 × 191 px
LinkedIn company page, 1128 × 191 pxRingLogo
MemberLoop, LinkedIn profile, for staff, 1584 × 396 px
LinkedIn profile, for staff, 1584 × 396 pxRingLogo
MemberLoop, X header, 1500 × 500 px
X header, 1500 × 500 pxRingLogo

Post graphics

In English and French. Landscape (1200 × 627 px) suits LinkedIn, X and link previews; square (1080 × 1080 px) suits feeds. Add the alt text when you post.

Diagram of how MemberLoop works: members save on what they already buy, vendors pay a commission on each sale, and a share comes back to the association.
How it works, landscapeEnglish PNGFrench PNG

Alt text: Diagram of how MemberLoop works: members save on what they already buy, vendors pay a commission on each sale, and a share comes back to the association.

Diagram of how MemberLoop works: members save on what they already buy, vendors pay a commission on each sale, and a share comes back to the association.
How it works, squareEnglish PNGFrench PNG

Alt text: Diagram of how MemberLoop works: members save on what they already buy, vendors pay a commission on each sale, and a share comes back to the association.

Belonging pays. MemberLoop logo.
Tagline, landscapeEnglish PNGFrench PNG

Alt text: Belonging pays. MemberLoop logo.

Belonging pays. MemberLoop logo.
Tagline, squareEnglish PNGFrench PNG

Alt text: Belonging pays. MemberLoop logo.

Bios

Headline, up to 120 characters

Integrated member benefits for Canadian associations. Members save. Associations earn.

Short bio, up to 160 characters

Member benefits inside your association's brand. Free for associations. Vendors pay a commission, and a share comes back. Member data stays yours.

About section

Use the short or long description at the top of this page.

Sample posts

Starting points for associations and vendor partners. Replace the text in square brackets.

An association, to its members

Members can now get member pricing on things they already buy, such as [two or three categories], in our member portal. Sign in with your [Association name] account: [portal link]

Your association leads in anything members see, so there's no need to mention MemberLoop.

An association, to peers and its board

We've launched an integrated member benefits program for [Association name] members with MemberLoop. It costs the association nothing: vendors pay a commission when members buy, a share comes back to us as non-dues revenue, and member data stays with us.

A vendor partner

Members of participating Canadian associations can now get member pricing on [product] through MemberLoop, inside their own association's portal. [link]

Don't name an association without its written permission.

Mentions and hashtags

Mention us
Tag our LinkedIn page, MemberLoop. Write the name as one word with a capital M and L.
Hashtags
#NonDuesRevenue #MemberBenefits #Associations. One or two per post is plenty.

Colours

Deep Lake leads. Lantern is a highlight, used once per view and never for text on light backgrounds.

Deep Lake
#0E4A5C
Harbour
#1F7A8C
Glacier
#DCEEF0
Lantern
#F2B63C
Ink
#0F2A33
Mist
#F2F6F7

Type

Manrope
Headlines and interface, weights 600 to 700. Free on Google Fonts.
Public Sans
Body text, weight 400. Free on Google Fonts.

Describing MemberLoop

Say
An integrated member benefits platform. Member pricing. Non-dues revenue for associations.
Avoid
Calling it a discount or deals site, or a program that replaces the association's brand. MemberLoop runs inside the association's brand, and the association leads.
Associations
Don't name an association as a MemberLoop client, or use its logo, without its written permission.

Press and partnership contact

For interviews, logo questions or anything not covered here:

info@memberloop.ca · 437 524 7403

Partner network terms